Five years after discontinuing it, Tudor revives the tool watch that in 2015 introduced its first in-house manufacture movement, now with a GMT function and METAS certification.
The Spanish-speaking community had been asking for a smaller Black Bay Chrono for years. Tudor just delivered it in yellow and black, right before the Tour de France. Price in Mexico: estimated MXN $135,000–$145,000. The question is whether the wait was worth that number.
The 2026 Tour de France starts on July 4. Tudor is not the official timekeeper of the race — Tissot has that role. What Tudor does is different, and more ambitious: he sends a team to pedal.
At $5,875 in the United States, Tudor's centenary Monarch is a compelling argument. But that's not the number buyers in Mexico City, Bogotá, or Madrid see in the display case. We run the full calculation.